Intuitive Business with Jules Ferrari of Golden Nature

I’m sure Jules needs no introduction here. Aside from being one of my favourite people, she is an incredible Astrologer, super psychic and one of the smartest people I’ve ever met. I actually first crossed paths with Jules many moons ago, I was in my early twenties and trying to make it as a poet or musician or both, and viewed her through starry eyes as a total rockstar. Safe to say not much has changed! I hope you find these answers as invigorating and inspiring as I do.

Human Design Aura Type / Profile and Authority: 

Projector 3/5 Emotional Authority

How has Human Design influenced or changed the way you work?

Oh, my reading with you totally confirmed my natural tendencies and make-up. It was so helpful to have that validation and clarity at that point in my business as our reading was around the time that I left my other work and went all in with astrology. I deeply resonated with the projector tenants of honing your craft and staying in your own flavour and that being what brings forth opportunity. I can attest to receiving totally wild and amazing offers in my inbox, plucked from the aethers, no hustle required. 


What is the biggest fear or limiting belief you’ve had to overcome in running and living with your business? 

So many. It seemed like a distant dream for a long time, something that other people did. I had to (and still do of course) work through many self-limiting beliefs and also to simply see and feel my own value. Believing in myself, that I could claim my own space and do something with it. That was a long journey. I played in other people’s bands for a long time and worked for other people for a long time. I remember when I began to write my own songs and then perform them – many moons ago - that in itself was a huge shift. There were lots of incremental steps in me showing myself that I could create and direct my own world. I have so many interests and felt that I had to choose one and yet my work is a confluence of many of them. It’s interesting, we can have such deep self belief in some areas of our lives and then in others, we have to build it. Running a business that sustains me and is my primary income…it took time to build the architecture of that belief. 


Is there any common business advice you’re grateful you didn’t take? 

To hustle and ‘put myself out there’.

That has never been who I am and so again, I was psyched to learn the machinations of what it is to be a Projector. 

One of the limiting beliefs I had was that ambition and trying and money were deeply uncool. Haha. Needless to say, I lived week to week for ages. This was also why I stayed within the shelter of other people’s ambitions, so as to never identify and go after my own. That’s all gone now and I really love learning about business. 

I want to actualise my desires and dreams. I’ve accepted the part of me that has ambitions. The part of me that wants to be on my death bed and say, ‘I fucking nailed it’. So I am open to learning a lot about business and only ever implement things that resonate.


Have there been moments in which the people in your life didn’t encourage or trust what you were doing? How did you overcome that?

Yes, always. And I have also had a lot of support or belief from the people around me.

I have a strong inner resolve and I always have. While I certainly enjoy seeing how I resonate with others out in the world, I am overwhelmingly someone who self-validates (Aquarian South Node for all the astro-nerds). And that has assisted me in getting into some great and also treacherous experiences hahaha. It’s probably also why I avoided my own ambitions for so long as I was able to self validate my limiting beliefs. Ha.


Do you have any business tools that might raise an eyebrow? 

Spending time in a hammock. 

Seeing a masterful psychologist regularly. 

Weekly massages. 

Energetic hygiene.

The more space I have (which isn’t easy for me, my default is ‘busy’) the more my ideas are good ones, the more I can see different perspectives to the one’s I am holding. 

Experimentation. Being prepared to try something that bombs and learning so much from it. 


How do you navigate running a business and holding space for different people as someone who is sensitive, empathic and able tap into the field of others easily.

I actually find that very easy. There is a natural boundary as there is an exchange, a financial investment for my skillset. The more I stepped into my work and using my sensitivities there, the less they played out in my personal life. Now I hold space for my clients instead of every lost soul on the street. My abilities as a space holder are also directly related to my own journey of moving from the boundary-less wounded healer (and playing the part of the ‘rescuer’) and moving into the archetype of the healed healer. The more I heal my own world and invest in that with people like my incredible psychologist and feel worthy of that, the more I can hold deep and transformational space for my clients.  


What inspires your business and your life at the moment?

My mortality. I’ve been contemplating it daily for the last few months, not consciously, it just arises. I’m not sure if that is because I have a child now and I can feel time so much more viscerally, or if it is because I am now 40. But I feel it and it’s incredibly motivating. Time is gold. And I don’t want to squander it anymore. Meditating on this makes me much more honest about what I want to do here with my time. And with my clients it just motivates me to read a chart in a way that can help them skip a bunch of wasted time. I mean, I can see blind spots and blocks a mile away. One layer of a natal chart is our conditioning, it shows our nature and our nurture. And I can communicate that quite easily. 



What does running an intuitive business look like for you in practice

Well, I share most of my time with my son so practically speaking, it is a juggling act. If my partner is home we split the day and if he is working away, then I utilise the time that the babe is asleep.

I have ideas all the time and whereas in the past I would want to execute them immediately, now I have more patience and am working to build a sustainable and regenerative business. I don’t wear burnout as a badge of honour anymore. 

I plan out the coming week, I look ahead to the next few months and contemplate what I want to bring into being. I am learning to balance my free flowing side with a very smart and practical foundation. That is one of my goals of the year. And to bring in support, I am committed to hiring an assistant this year so that I can spend more time in creation mode and studying. I am learning some new skills right now that I hope to implement in the next few months. But yeah, I am always thinking of my business. It’s a creative enterprise and a great joy for me. And I love learning and implementing ways to aid its growth and sustainability.


Any words you wish to share with those navigating both motherhood and business? 

Yes, take Emmie’s rest classes. 

If you aren’t already a patient person (I was not) then you will likely learn to be. Your ideas may take longer to roll out than you would like but you can build stronger foundations and ideas over that longer period of implementation.

Have support, ask for it and if you have trouble doing so then learn how to ask for it (a work in progress for me). Invest in yourself, however that looks to you. The martyr/victim is the shadow expression of the maternal archetype so it is worth being conscious of. There is great value in you being supported and nourished. You don’t have to wear all of the hats and bear all of the weight. And finally, I have so much respect for you in pursuing your world while you shepherd the world of another. 


THE LIST~

Beauty: This could be an interview in itself. I really love Fay’s curation at Luna Beauty Apothecary. In my daily routines I currently use the Wonder Valley serum, Weleda skin food, AYU body oils and hair oil, Nucifera body balm and I love the Bare Minerals oil cleanser. I also just bought the Nu Face microcurrent and red light gizmo. 

Drink: Coffee. Mineral water. My friend Lulu makes a great range of teas, I love her Calm tea and drink a lot of that. 

Food: Dumplings for days.

Reading: I live for autofiction and seem to be spending more time in triology land. Writing and reading is my first love. I really enjoyed Rachel Cusk’s trilogy, I just finished Deborah Levy’s works and also Helen Garner’s diaries…incredible. I loved Karl Ove Knausgard’s series of books and have just started his new fiction work, The Morning Star.

Listening: Brian Jones and the Master Musicians of Jajouka is an album I revisit a lot as is the work of Zia Mohiuddin Dagar, it’s like minimalism meets classical Indian raga – really beautiful. 

Herb or supplement: Like a gazillion other people, Nettle is a mainstay for me. And chamomile. I have irregularly invested in great naturopaths over the last twelve or so years and am usually taking some kind of supplement. Right now that is fish oil, B12 and Iron. My naturopath has made this fab mouthwash for me from sage and some other plants that I boil and then use once cooled. 

Scent: Cedre by Serge Lutens. Incredible. I’ll wear it forever.

If you haven’t already: Follow Jules on Instagram and book an astrology reading.

Explore the Soft Business Mentoring Sessions.

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